About Pipe & Pixel
We help home service pros turn calls into booked jobs.
Pipe & Pixel is a home service marketing agency for US businesses: websites, ads, SEO and the automation that turns leads into booked jobs.
Our name
Why “Pipe & Pixel”?
The pipes are the trades. The pixels are the digital side. We sit right where they meet.
Most agencies sell traffic and stop at the click. We build the website, run the ads and wire up GoHighLevel and Housecall Pro so every lead gets answered, booked and reviewed — without you chasing it.
Pipe
The trades — gutters, HVAC, plumbing, roofing and every crew that shows up at a customer's door.
Pixel
The digital side — websites, ads, SEO and the automation that answers leads while you work.
What makes us different
Three things most agencies can't offer.
Home services only
No dentists, no restaurants. Every template, ad and workflow is built for the trades.
Connected to Housecall Pro
Your marketing, CRM and field-service software work as one system — nothing typed twice.
Speed-to-lead built in
Missed-call text-back and replies within 60 seconds, plus automatic review requests after every job.
Who we work with
Built for owner-operators with trucks on the road.
Our best clients run a home service business with 2 to 20 trucks. They already use Housecall Pro — or they're ready to — and they want more booked jobs, not just more “leads.”
- Owner-operated home service businesses
- 2–20 trucks on the road
- Running Housecall Pro, or ready to start
- Focused on booked jobs, not vanity numbers
Not a fit (for now)
- Restaurants and retail
- General contractors and remodelers
- Moving companies
We'd rather say no than do average work outside our lane.
What you can expect
- A direct line to the person doing the work
- Every call recorded and every lead tracked
- Reports written for owners, not marketers
- Straight answers, even when it's not what you want to hear
How we work
A direct line, plain-English reports, no handoffs.
You'll always know what we're doing and what it's bringing in. You get your own GoHighLevel dashboard, call recordings and a monthly report that talks about calls, booked jobs and reviews — not impressions.
Book a Free Strategy CallWant a team that only works with home service pros?
Book a call and meet the people who would actually do the work on your account.